Mobile
apps are part and parcel of our lives today. We use mobile apps for different
reasons, be it business, fun or infotainment. Most businesses, realizing the
potential of mobile apps, maintain them for promotional and marketing purposes.
Apps let developers make revenue, not only by way of their sales, but also by
way of in-app advertising and other methods of app monetization. While all this
sounds great, is it really that simple to develop a mobile app? What is the
estimated cost of creating an app? Is it really worth developing an app,
cost-wise?
· Is it Really Profitable to Develop a Mobile
App?
In
this post, we discuss all about the cost of developing mobile apps.
Types
of Apps:
The
cost of developing your app firstly depends upon the type of app you would like
to create. You can categorize these as follows:
· Apps with basic functionality are the easiest
to build, as also the least expensive. This works out best for small
businesses, which cannot invest too much on this aspect
· Business apps are a little more complex and
deal with database management systems. This will involve a lot of content
management as well.
· Game apps are probably the most complex,
especially when it comes to incorporating 3D effects, using built-in phone
mechanisms and so on.
• You can also develop apps that take advantage
of the device’s existing firmware to enhance ultimate user experience. Most of
these include using the accelerometer, camera and GPS features.
The
types of features you want to incorporate into your app will determine the
costs you would incur on the same.
· Mobile App Development Trends for 2012
Actual
App Development Cost
Coming
to the actual cost of app development, you will have to consider the following:
• Your Budget
Firstly,
chart out your budget, so that you know exactly how much you want to spend on
your app. It usually takes a team of people to develop one app. Take into
consideration, plus consider the app development, mobile porting and app
marketing costs involved.
• • App
Functionalities
You
need to think about the functionalities you want your app to include; the
category that it would come under and the kind of audience you want to attract.
Basic apps do not cost much, but they may not bring you as much revenue either.
More complex apps cost you much more, but also have the potential to grant your
more returns of investment.
•
Hiring a Developer
Hiring
an app developer is an expensive proposition, as you will be billed by the
hour. However, outsourcing this job will make the work much lighter for you.
While you have DIY app development tools at your disposal, you will still need
a functioning knowledge of app development in order to get your app up and
running.
• App Design
Next
comes your app design. You will need an elaborate and impressive design to
immediately attract users toward your app. The design will include aspects such
as an app icon, splash screen, tab icons and so on.
• Submitting Your App
The
next step involves submitting your app-to-app stores. Here, you need to take in
account the registration fees for each app store you want to submit your app
to. Once approved, you will be able to monitor your app revenue. Alternatively,
you can hire a professional to take care of promoting and marketing your app.
· How to Develop a Cost-Effective Mobile
Platform
Total
App Cost
The
total cost that you incur on app development depends on all of the above.
However, these costs can be variable from person to person. While there are
firms that will serve you for about $1,000, there are others who will charge
$50,000 and above. It all depends upon the type of app you want to develop, the
firm you hire for the job, the final app quality that you are looking for, your
app marketing strategy and so on.
· How to Price Your Mobile Application
In
general, it would be wise to think more about the quality of your app than your
total app development cost. Your major concern should be about getting the
maximum ROI for your efforts. If paying a greater price also guarantees greater
returns, you should definitely consider this a profitable enough deal for you.
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